The High Cost of Discount Culture

by Ellen Ruppel Shell ⚡

Cheap is a fantastic look at modern consumer culture and how we got here.

Society is addicted to low-cost goods, but that comes at a very real cost, to society, to the environment and to our own futures.

Discounters gave the common man and woman the opportunity to eschew the cobbler and the darning needle, to break in a brand-new pair of shoes or socks when their toes poked through the old ones. Discounters made ordinary folks feel rich by putting a wide selection of goods within easy reach of all but the most meager budgets. Someone had to pay, of course, but that someone need not be the customer.

Give this a read and think about it next time you reach for discount goods on Amazon.